Southern California United Food & Commercial Workers
Working with Smith's west coast consultant Scott was able to create enthusiasm among the members of the Southern California United Food & Commercial Workers union. This was accomplished by creating a Calendar with QR-codes to local events, nearby national parks, and SCUFCW's benefits website. The SoCal Gold Calendar was successful because it communicated important — yet often dry — information in a visually appealing way never before seen by this audience.
The Skills
Graphic Design
and ProductionTypography
Illustration
The Goods
Calendar