Esterline

Esterline is a manufacturing company that primarily serves the aerospace and defense markets. Due to the nature of the products it creates, and the findings from assessments conducted, Esterline needed a way to continually keep safety on the minds of its employees. A change in employee culture was needed to curb the negative attitude toward safety procedures.

Through the collaboration with the writer, and following the client’s visual standards, Scott was able to create a series of posters that attracted and engaged the employee. By juxtaposing actual industry products with employee quotes Scott helped create a series of safety posters that the audience could relate to and avoided coming across as a top-down message. This transformed the posters into mnemonic devices that altered the employee’s attitudes toward safety. 

"Safety Works" poster 1
"Safety Works" poster 2
"Safety Works" poster 3
 

The Skills

  • Art Direction

  • Executed Photo Shoots

  • Graphic Design and Production

The Goods

  • Workplace Safety Campaign

  • Series of Posters