Pensacola Retirement Guide and Statement
The city of Pensacola, Florida needed some help communicating a new retirement plan to its employees. Incorporating images that are identifiable with the city, Scott was able to turn a typically dull reading experience into a day at the beach. The design of the statement allowed for merging textual data into an InDesign template by way of an excel created .csv file. Proper placeholder characters and names were used so that text data was inserted into the correct field.
Retirement guide
Retirement guide [detail]
Statement
The Skills
Art Direction
Graphic Design and Production
The Goods
Brochure
Statement
Envelope