Pensacola Retirement Guide and Statement

The city of Pensacola, Florida needed some help communicating a new retirement plan to its employees. Incorporating images that are identifiable with the city, Scott was able to turn a typically dull reading experience into a day at the beach. The design of the statement allowed for merging textual data into an InDesign template by way of an excel created .csv file. Proper placeholder characters and names were used so that text data was inserted into the correct field.

Retirement guide

Retirement guide [detail]

Statement

The Skills

  • Art Direction

  • Graphic Design and Production

The Goods

  • Brochure

  • Statement

  • Envelope